Americans began collecting trading cards in the 1860s when baseball became a professional sport. Those early cards were often sold in packages for candy and tobacco products. Over the last 150 years, the trading carding industry has been continually evolving and expanding, and today there are a variety of subjects and games that can be found on the card sets.
Taking advantage of the rising popularity of collectable cards, the USS Midway Museum has teamed up with the Upper Deck Company, and starting this year, will release a series of trading cards focused on the carrier’s iconic history. These trading cards will also feature sailors who served aboard the USS Midway (CV-41). Relic cards will be created that contain unique memorabilia items from the ship.
“This is a great opportunity for us to continue telling the stories of Midway’s 47 years of service in a really unique way,” said David Koontz, Midway’s director of marketing. “We pride ourselves in being able to highlight the role this ship played in protecting and defending the freedoms that all Americans enjoy today. We’re excited that the heroic stories of Midway and its crew will be celebrated and collected through this new Upper Deck collectible card set series.”
The card plan includes featuring informational cards about Midway and operations like Frequent Wind, Sandy, the Mt. Pinatubo rescue and others. Additionally, the plan calls for autograph cards of Midway heroes telling their stories and feats of courage and sacrifice. Relic cards will include a cutting of Midway sailors’ uniforms and patches, and other Midway collectible items.
“The Upper Deck Company and the USS Midway Museum share a long standing relationship with San Diego County, and it is an honor to collaborate with them to commemorate its iconic history through Upper Deck trading cards,” says Jason Masherah, president of Upper Deck.